Project Name: Zensar
Technology: Oracle Commerce
Project Size: Medium
Description of the project: Client’s is one of the nation’s largest vertically integrated marketers of tires for the automotive replacement market with more than 10,500 employees throughout the United States, Canada and Mexico
Challenges: Increase sales through larger number of orders and larger basket size of orders. Reduce human touch points in the entire process. Provide high-touch environment with personalized content like a luxury store. Integrated view of customer across multiple sales channels.
Solution provided: Delivered the solution by relying on prior experience, bringing best practices in ATG implementation and by deploying a team of experts in ATG and project management. Oracle Commerce’s latest platform of 11.3 was implemented to provide the high-touch environment desired by the client leading to higher customer satisfaction and sales. Several processes like catalog management, inventory updates were automated to reduce human touch points and for real-time accuracy of data. Technology experts implemented innovative solutions for quick image upload and to ensure that page loads quickly.